Page 21 - NIBAF-Training Matters October-December 2020
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Oct - Dec 2020
provided a comprehensive knowhow to credit risk understanding marketing cycle & segmentation are
and various documents required for any loan vital for developing and building customer
disbursement. The participants demonstrated keen relationship. This strategy helps in planning for
interest and recommended more such programs on selling banking product in efficient way.
such important aspects of agri-financing. Participants were assigned tasks to develop
marketing strategy for selling banking products
and to present in-group.
Value chain financing is an important business
avenue that provides opportunity for banks to
explore and develop their products due to
associated lower cost and risk. In well-integrated
value chain system, businesses linked to a lead firm
with a reliable market or established market
linkages and banks can exploit this strong
relationship by financing potential customers. To
NIBAF organized 3-day training program on Agri- venture in value chain financing, banks, however,
lending techniques at Multan and Sukkur needs relevant skills and techniques and NIBAF
respectively during the quarter. The objective of creates such learning opportunity by designing
this program was to enhance skill set of banking customized training program on Agri-value chain
officials in order to undertake marketing and sale financing. One such program was held at
of agri-product in effective and efficient manner. It Gujranwala during November 9-10, 2020. This
is important for banks officials to understand program covered important aspects of agri-value
agriculture & agri-related business and develop chain that include concept and development of
agri-financing products. This training program AVCF, its products & business models, designing of
discussed various types of agri-financing and financial instruments/products, identification of
matching potential customers along with risk opportunities and risk mitigation besides case
profiling, assessment and understanding of studies and group activities. The participants of the
requisite documents. The course also highlighted program appreciated NIBAF for organizing
various financing products and SBP Re-finance & training on such important aspect of agri-financing
Credit-guarantee schemes. Conducting marketing and recommended for more such sessions on
survey, identification of competitive advantage, regular basis.
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